[Hirose Dyeworks]Participation in “GINZA ART MASK PROJECT” from July 31st, 2020

[Hirose Dyeworks]Participation in “GINZA ART MASK PROJECT” from July 31st, 2020

Hirose Dyeworks has been involved in the dyeing of Edokomon for generations for over 100 years.

From July 31st, Edokomon masks produced by Hirose Dyeworks will be sold at “GINZA ART MASK PROJECT,” an event that will be held at the Ginza Tsutaya Bookstore in GINZA SIX as well as its online store. As part of ongoing efforts to prevent the spread of COVID-19, this is a charity project where Ginza Tsutaya Bookstore will be producing masks alongside contemporary artists and creative talents and selling these masks to support the artists. Half of the proceeds will be donated to the National Center for Global Health and Medicine to assist with the needs on the medical front.

Hirose Dyeworks will be rolling out around 80 different masks, including 100% silk reversible masks and masks made from cool silk gauze fabric, with most of the items produced in highly limited quantities of 1 or 2 pieces. “I hope that the general public will take this opportunity to become acquainted with Edokomon,” says Yuichi Hirose, the fourth-generation owner of Hirose Dyeworks. You can also purchase these masks online if you are hesitant to go out, so don’t miss this chance to search for your favorite patterns.

GINZA ART MASK PROJECT, Part 1 “Craftsmanship and Masks”

Release date: July 31st, 2020 (Friday), from 10:30 AM
Location:Ginza Tsutaya Bookstore, physical store and online
※The URL of the online store will be posted on the event webpage in due course.
Event webpage:https://store.tsite.jp/ginza/blog/stationery/14740-1409470707.html
Participating brands: Aogoromo, Herkimer dēcor, Hirose Dyeworks, Isono Store YokkePokke, Kaji Textiles, Kuroki Orimono, MOUNTAIN COLLECTOR, Tenp (in alphabetical order)

※More participating brands may be added to the list.
※The end date of the event has not been decided yet.

Location:Ginza Tsutaya Bookstore (in GINZA SIX)
Address:GINZA SIX 6F, Ginza 6-10-1, Chuo-ku, Tokyo
Operating hours: Please refer to the homepage.

You can also catch a glimpse of the production site of Edokomon as well as the everyday work of the Edokomon craftsman Hirose who is responsible for the patterns and production process of the beautiful Komon designs on his Instagram page. Currently, he is preparing designs for events that will be held in fall. Please look forward to his posts.

■ Yuichi Hirose Instagram